#194 – GST XX: High Tech, High Touch w/ Professor Julian Birkinshaw
This week on The Sales Transformation Podcast we have another talk from Global Sales Transformation XX back in November, this time from Professor Julian Birkinshaw, Dean at Ivey Business School.
Julian joined us to discuss how companies, especially large ones, can respond to the massive changes being brought about by AI. Fortunately, he reassures us not to panic: in a “high tech” world the demand for “high touch” authentic experiences will mean that existing companies won’t all go the way of the dinosaur.
Highlights include:
- [06:03] Only 27 companies on the Fortune 500 didn’t exist 30 years ago
- [14:33] Three imperatives for leaders in the AI age
- [28:35] Sales jobs are likely to survive AI
NOTE: This talk contains visual elements. You can watch over on our YouTube channel for the full experience!
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