#1 - What's the difference between Sales Training and Sales Education?
Meet Louise Sutton, Academy Director at Consalia and learn more about the differences between Sales Training and Sales Education.
In this episode, Dr Philip Squire talks to Louise Sutton, Academy Director at Consalia where they explore the journey that they’ve experienced so far in setting up the Consalia Sales Business School.
Philip and Louise discuss what the lay of the land was like before the Level 6 B2B Sales Degree Apprenticeships was set up and what was required to officially launch a degree that is dedicated to the sales profession.
The pair also dive into some of the details behind what the differences are between Sales Training and Sales Education and how the latter is key to truly transforming sales professionals and their performance.
Show notes:
- Consalia Ltd
- Global Sales Transformation XIII - The Big Bang & Beyond of Sales
- "Transitioning from Sales Training to Sales Education" – International Journal of Sales Transformation
- Dr Philip Squire on LinkedIn
- Louise Sutton on LinkedIn
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